14th July 2019 / Alan Moore

The business case for beauty

Article written for Management Today. Your company could be a work of art – and more enduringly profitable as a result, argues designer and author Alan Moore. Is the world a work of art? Nobel Prize winning scientist Frank Wilczek asked that remarkable question because he saw beauty in the fundamental laws of nature, which […]

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27th June 2019 / Alan Moore

Is that the most beautiful decision you could make?

I was asked recently how one could simply and directly apply beauty into leadership? Imagine a company, a large automotive corporation is having a board meeting. The company is under pressure, decisions have to be made to counter its current poor performance of its sales and financial performance.  A number of the board have come […]

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14th June 2019 / Alan Moore

Living Beautifully Newsletter No.19

Living Beautifully by beautiful.business is a regular newsletter to share and inspire a different way of looking at the world: we have all had enough of ugly. I am curious about beauty – why does beauty call us? Why do we know instinctively beauty is about truth and ethics and, a life lived that feels worthwhile? Celebrating […]

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24th May 2019 / Alan Moore

Show Me Something Beautiful

Since publishing Do Design. Why beauty is key to everything. I have evolved and developed a deeper understanding of how, beauty as a lens, framework even a philosophy – can be applied to how we live, how we become better humans, how we can develop our leadership, and, how we can find deeper meaning in […]

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17th May 2019 / Alan Moore

An investigation into the relationship between eudaimonia and creativity by Pauliina Valpas

I am fascinated by the connection between creativity, identity and wellbeing. Makers make for a reason. From my own journey, I know that making, and creating is central to who I am. Why? I don’t know exactly. Pauliina’s MSC research into eudaimonia and creativity, made for a fascinating read. Eudaimonia: Greek, means, “human flourishing or […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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30th December 2018 / Alan Moore

John O’Donohue on beauty as a human calling

“Beauty isn’t all about just nice loveliness, like. Beauty is about more rounded, substantial becoming. So I think beauty, in that sense, is about an emerging fullness, a greater sense of grace and elegance, a deeper sense of depth, and also a kind of homecoming for the enriched memory of your unfolding life”, says John […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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24th August 2018 / Alan Moore

Hack the Root: from waste to living building materials

Hack the Root, is a piece of installation artwork by architectural technologist Mae-Ling Lokko, whose passion is to crate value from materials that otherwise would have been discarded or forgotten. The installation was commissioned by Liverpool Biennale and RIBA (Royal Institute of British Architects) North, the core pieces of which are ‘growing trays’ in the […]

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