10th May 2021 / Alan Moore

School of Beautiful Business Leadership Course

The world of business is in (re)evolution. The single pursuit of ‘profit at any cost’ has been replaced by a desire to build companies that create a better future — and enjoy commercial success. In this 6 part course I draw on my own practice and years of research into some of the most pioneering […]

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11th March 2021 / Alan Moore

Book review of Do Build. How to make and lead a business the world needs

I am deeply grateful of this book review by Richard Brophy. This is my personal reflection on Alan Moore‘s new book for the Do Book Co. series. The book: ‘Do Build: How to make and lead a business the world needs. In this piece I try to situate Alan’s book in my own reflection on the […]

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13th January 2021 / Alan Moore

How to create a business the world needs, a transformative online course

‘How to create a business the world needs’. Based on my forthcoming book ‘Do Build. How to make and lead a business the world needs‘, I’m running a transformative online course at Hawkwood. This programme will help you to create a different type of business: one that will regenerate and restore our economy, our environment, […]

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24th December 2020 / Alan Moore

Do Build. How to make and lead a business the world needs

In March 2021 I am publishing a new book. Do Build. How to make and lead a business the world needs. Paul Hawken writes about Do Build, “This may be the most enlightened, concise, and extraordinary book on business ever written. It could be said that true beauty and business have never met. They do […]

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9th September 2019 / Alan Moore

Does capitalism need saving from itself?

Does capitalism need saving from itself? My thoughts on Gillian Tett’s article for the Financial Times The business case for beauty Beauty is regenerative The other day a business founder asked me if beauty could help his company become more profitable, I replied, ‘why would you want to do it any other way?’ We need […]

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18th May 2019 / Alan Moore

The weave of beauty and design in building a beautiful business

Sometimes you need to step away. We gathered at a place called Porthean right on the Cornish Coast. You can taste the salty air, where the land, sea and sky interconnect. Over the last few days I have been working with a fabulous group of people from Poland, India, United Kingdom, Brazil, Estonia that make […]

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17th May 2019 / Alan Moore

A poem about walking

We walked out Step by glorious step Each footfall into knowing each other A little better Becoming felt knowledge as Time expanded our human nature Vulnerabilities shared Understanding narratives can hold Us in our own solitary prisons How to let go? There is truth in beauty Walking in beauty We are naturally more truthful About […]

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2nd March 2019 / Alan Moore

Pathway to Creating a Beautiful Business

Morning ritual. We walked. Having the gorgeous backdrop of Óbidos and its coast was a gift. Something magical happens where the land greets the sea segueing with the sky.  We made tracks – tracks a metaphor for a path walked. Who were we? “We” were 70 human beings working together, as one company. ‘We’ were […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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