18th May 2019 / Alan Moore

The weave of beauty and design in building a beautiful business

Sometimes you need to step away. We gathered at a place called Porthean right on the Cornish Coast. You can taste the salty air, where the land, sea and sky interconnect. Over the last few days I have been working with a fabulous group of people from Poland, India, United Kingdom, Brazil, Estonia that make […]

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17th May 2019 / Alan Moore

A poem about walking

We walked out Step by glorious step Each footfall into knowing each other A little better Becoming felt knowledge as Time expanded our human nature Vulnerabilities shared Understanding narratives can hold Us in our own solitary prisons How to let go? There is truth in beauty Walking in beauty We are naturally more truthful About […]

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2nd March 2019 / Alan Moore

Pathway to Creating a Beautiful Business

Morning ritual. We walked. Having the gorgeous backdrop of Óbidos and its coast was a gift. Something magical happens where the land greets the sea segueing with the sky.  We made tracks – tracks a metaphor for a path walked. Who were we? “We” were 70 human beings working together, as one company. ‘We’ were […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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28th November 2018 / Alan Moore

Felt knowledge as experience

Sometimes, we need to feel something rather than analyse it. To feel time, to feel space and place, to feel love and to reflect, to touch and go into nature and revel in the crafting of of something unique. Sometimes we need to be open to a new experience, to take its crooked path to […]

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5th November 2018 / Alan Moore

What can Morihei Ueshiba creator of Akido teach us about purpose

The great master of martial arts Morihei Ueshiba became deeply troubled as to his true defining purpose. So he retired into the mountains with a Zen philosopher to reflect upon his work and life. He gave up the practice of martial arts as a form of violence and created the graceful non-violent martial art of […]

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21st October 2018 / Alan Moore

Living Beautifully Compendium No.4

Beautiful things are prepared with love. Beautiful experiences lift the human spirit. They say, optimistically, life is worthwhile. If we can be more beautiful in our thoughts and in our actions, we can learn to live and work more beautifully. We’ve all had enough of ugly. This is the fourth ‘Living Beautifully Compendium’. It shows […]

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16th October 2018 / Alan Moore

The only business model you need: responsibility for The Total

There is a concept called The Total; based around what we take, make and waste. All businesses are faced with costs associated to all three. The Total encompasses ethics, business, production process, products and the world we inhabit. We have an unlimited responsibility for The Total, a responsibility that we try but do not always […]

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