21st November 2017 / Alan Moore

How to craft a beautiful business

The time has come for a sea change in how we think about business, the role of business in our world its impact on our society. We need to reframe business in the context of beauty. Why beauty? Beauty isn’t about pretty dresses and sunset vistas: it’s about taking common objects and experiences, and turning […]

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21st November 2017 / Alan Moore

Monocle 24 radio interview how to create beautiful businesses

Monocle Radio asked me to come and talk about beauty, and beautiful businesses. Why we make what we make and how we make it. As Emerson said, beauty gets us out of surfaces and into the foundations of things. So beautiful businesses have strong purpose and positive cultures, with products that are good to people […]

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19th December 2016 / Alan

What does it mean to be a beautiful business?

I have always been fascinated by beautiful things: architecture, furniture, tools, books, even businesses. Beautiful things are prepared with love. The act of creating something of beauty is a way of bringing good into the world. Infused with optimism, it says simply: Life is worthwhile. The effort to create enduring beauty is not dependent on style […]

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