31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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17th November 2018 / Alan Moore

Dieter Rams: better human, better leader, better maker

“The time of thoughtless design for thoughtless consumption is over” — Dieter Rams. Gary Hustwit writes, “For over fifty years, Dieter Rams has left an indelible mark on the field of product design and the world at large with his iconic work at Braun and Vitsoe. The objects Dieter has designed have touched the lives of millions […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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11th May 2018 / Alan Moore

Beautiful Business conversations with craftswoman Alice Blogg

Alice is a designer, a maker of all things in wood. Alice shares her views on what a life of craft gives her — A joyful life of enduring satisfaction. Explaining the importance of having respect for the living material she uses – wood, Alice touches on the need for meaning connected to living an […]

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22nd March 2018 / Alan Moore

The CEO Guide to creating a Beautiful Business

What would your business look like were it more beautiful? I have always been fascinated by beautiful things: landscape, architecture, furniture, tools, books, music, words as stories, food, businesses. Beautiful things are prepared with love. The act of creating something of beauty is a way of bringing good into the world. Infused with optimism, it […]

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10th January 2018 / Alan Moore

50 Beautiful Businesses

Compiled from The Beautiful Business Newsletters and Compendiums. This is the first list of 50 Beautiful Businesses. These businesses inspire a different way of looking at the world. We celebrate people who explore beauty beyond the superficial and strive to deliver truth, meaning and authenticity through beautiful products, experiences and solutions: Things beautifully made with […]

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12th December 2017 / Alan Moore

How poetry can help us make better things

In 1988 I was asked to design an exhibition catalogue for Cecil Collins the artist. My client The Anthony d’Offay Gallery gave me a brief, ‘could I design a catalogue that would look and feel like a jewel?’ How to make a jewel-like catalogue? I loved Cecil’s work, very English and spiritual. My thoughts turned […]

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10th December 2017 / Alan Moore

Do Design why beauty is key to everything audio book

I am pleased to announce that Do Design. Why beauty is key to everything is available now as ‘the spoken word’ via @audible.com or from the @dobookco website. I have always been fascinated by beautiful things: architecture, furniture, books. Beautiful things are prepared with love. The act of creating something of beauty is a way […]

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8th December 2017 / Alan Moore

Shaker furniture and Doug Englebert what do they have in common?

A while back, I was sitting in the Shaker rocking chair I’ve owned for over 30 years along with some other Shaker furniture, boxes, a chest of drawers. The thought came to me that the Shakers somehow took common objects, a tin box, a bonnet, a house, a kitchen garden and turned them into works […]

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