14th July 2019 / Alan Moore

The business case for beauty

Article written for Management Today. Your company could be a work of art – and more enduringly profitable as a result, argues designer and author Alan Moore. Is the world a work of art? Nobel Prize winning scientist Frank Wilczek asked that remarkable question because he saw beauty in the fundamental laws of nature, which […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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15th December 2017 / Alan Moore

Beautiful business conversations Fiona Reynolds author the fight for beauty

Fiona Reynolds, Director General for the National Trust, now Master at Emmanuel College and a campaigner for protecting our natural environment for many years. Fiona is the author of The Fight for Beauty. Our path to a better future. I found the book a revelation. Fiona argued that we live in a world where the […]

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1st December 2017 / Alan Moore

Brunello Cucinelli the business case for purpose

Brunello Cucinelli has been making clothes very successfully since 1978. Cucinelli pays his staff more than the average wage for their jobs, insists they work no longer than eight-and-a-half hours a day, and spends around 20% of his profits on what he calls “the gift”. He also runs a oversubscribed craft school craft school, where […]

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22nd November 2017 / Alan Moore

Beautiful Business conversations with Xero CEO Rod Drury

I talk to Rod Drury CEO of Xero, an accountancy software company. We discuss the idea of legacy, beautifully written code, why beautiful businesses are the future, and why craftsmanship plays such a key role in Xero’s enterprise design and customer experience; how that relates to automation and AI. Can you scale beauty? Its a […]

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22nd November 2017 / Alan Moore

Beautiful business conversations with Geanne van Arkel interface

A conversation with Geanne van Arkel, Head of Sustainable Development, Interface EMEA. We talk about not only sustainable business that can be profitable. But businesses that are regenerative, restorative and resilient. Purpose, and, design play a vital role in crafting a company that delivers on those goals. In a recent Deloitte study, 73% of CFO’s […]

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21st November 2017 / Alan Moore

Monocle 24 radio interview how to create beautiful businesses

Monocle Radio asked me to come and talk about beauty, and beautiful businesses. Why we make what we make and how we make it. As Emerson said, beauty gets us out of surfaces and into the foundations of things. So beautiful businesses have strong purpose and positive cultures, with products that are good to people […]

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