29th January 2022 / Alan Moore

A short film about why beauty is key to everything

Do Design. Why Beauty is Key to Everything from Alan Moore on Vimeo. We are creative beings. We love to make things. This book will inspire you to create better things for better reasons. Things that people will love – for a long time to come. Some say beauty is a luxury. But what if […]

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22nd November 2019 / Alan Moore

Love the work you do: Blitz Motorcycles

Hugo and Fred build motorcycles. They build them from discarded older motorbikes, curating their builds using the frames, engines, petrol tanks and handlebars from machines of another time. They call their company Blitz — as in giving new life, new energy, new purpose, to old motorcycles. Possessed with an aesthetic vision of how these motorcycles […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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21st October 2018 / Alan Moore

Living Beautifully Compendium No.4

Beautiful things are prepared with love. Beautiful experiences lift the human spirit. They say, optimistically, life is worthwhile. If we can be more beautiful in our thoughts and in our actions, we can learn to live and work more beautifully. We’ve all had enough of ugly. This is the fourth ‘Living Beautifully Compendium’. It shows […]

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1st July 2018 / Alan Moore

Speaking about Beautiful Business at the Edinburgh Fringe

I have been invited to speak at the Edinburgh Fringe Festival 15th August 1018. Whitespace, Norloch House, 36 King’s Stables Road, Edinburgh, EH1 2EU Tickets available here. Our Future is Made and Finished in Beauty The human spirit needs beauty and will do anything given half a chance to get more of it. As Emerson […]

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20th June 2018 / Alan Moore

Alison Brooks beauty in architecture

Recently I dropped in to say hello to Architect Alison Brooks. We had connected through our joint interest in beauty. Our conversation ranged over why beauty has been lost as a framework in architecture and what the implications were. That beauty can be and is in fact universal. Alison has recently written and published a […]

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16th May 2018 / Alan Moore

Tashi Mannox, how stillness enhances creativity

In my book “Do Design. Why beauty is key to everything“, I write about Tashi Mannox and the importance of stillness as a key role in how we work. A concept that can be applied to our daily life, I believe. Tashi Mannox had become a Tibetan monk at the age of 22, spending 17 […]

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22nd March 2018 / Alan Moore

The CEO Guide to creating a Beautiful Business

What would your business look like were it more beautiful? I have always been fascinated by beautiful things: landscape, architecture, furniture, tools, books, music, words as stories, food, businesses. Beautiful things are prepared with love. The act of creating something of beauty is a way of bringing good into the world. Infused with optimism, it […]

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27th February 2018 / Alan Moore

The Beautiful Leaders Programme

Over the last year, I have been prototyping ‘The Beautiful Leaders Programme’. I have spent time looking at a range of businesses that inspire a different way of looking at the world. I went in search of profitable businesses across the globe that are enduringly beautiful. From that inspiring journey came an extensive record of […]

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10th February 2018 / Alan Moore

“Ma” the spaces between are everything

I have recently been reading Alex Kerr’s intriguing book, Lost Japan. It was a serendipitous moment picking it up in the local bookshop. What a book about such an amazing life journey. It is the concept of Ma that captures my curiosity. Kerr explains, “‘Ma’ — the special appeal of Japanese music lies almost completely in its […]

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