14th July 2019 / Alan Moore

The business case for beauty

Article written for Management Today. Your company could be a work of art – and more enduringly profitable as a result, argues designer and author Alan Moore. Is the world a work of art? Nobel Prize winning scientist Frank Wilczek asked that remarkable question because he saw beauty in the fundamental laws of nature, which […]

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27th June 2019 / Alan Moore

Is that the most beautiful decision you could make?

I was asked recently how one could simply and directly apply beauty into leadership? Imagine a company, a large automotive corporation is having a board meeting. The company is under pressure, decisions have to be made to counter its current poor performance of its sales and financial performance.  A number of the board have come […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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15th July 2018 / Alan Moore

Passage for Par shows our world to be sensual, textured, collaborative

Passage for Par is a dance performance created specially for and presented on Par Beach Cornwall, conceived and directed by choreographer Rosemary Lee for the Cornish International Art Programme GroundWork. At the turn of the tide 30 women will rhythmically snake their way across the tidal landscape, tracing meandering pathways through the wet sand, their […]

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22nd March 2018 / Alan Moore

The CEO Guide to creating a Beautiful Business

What would your business look like were it more beautiful? I have always been fascinated by beautiful things: landscape, architecture, furniture, tools, books, music, words as stories, food, businesses. Beautiful things are prepared with love. The act of creating something of beauty is a way of bringing good into the world. Infused with optimism, it […]

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27th February 2018 / Alan Moore

The Beautiful Leaders Programme

Over the last year, I have been prototyping ‘The Beautiful Leaders Programme’. I have spent time looking at a range of businesses that inspire a different way of looking at the world. I went in search of profitable businesses across the globe that are enduringly beautiful. From that inspiring journey came an extensive record of […]

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10th January 2018 / Alan Moore

50 Beautiful Businesses

Compiled from The Beautiful Business Newsletters and Compendiums. This is the first list of 50 Beautiful Businesses. These businesses inspire a different way of looking at the world. We celebrate people who explore beauty beyond the superficial and strive to deliver truth, meaning and authenticity through beautiful products, experiences and solutions: Things beautifully made with […]

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Imbued with gentle optimism, insight, knowledge, inspiration in how beauty can be applied to you business life.

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