30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

read full article

28th November 2018 / Alan Moore

Felt knowledge as experience

Sometimes, we need to feel something rather than analyse it. To feel time, to feel space and place, to feel love and to reflect, to touch and go into nature and revel in the crafting of of something unique. Sometimes we need to be open to a new experience, to take its crooked path to […]

read full article

30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

read full article

22nd March 2018 / Alan Moore

The CEO Guide to creating a Beautiful Business

What would your business look like were it more beautiful? I have always been fascinated by beautiful things: landscape, architecture, furniture, tools, books, music, words as stories, food, businesses. Beautiful things are prepared with love. The act of creating something of beauty is a way of bringing good into the world. Infused with optimism, it […]

read full article

10th January 2018 / Alan Moore

50 Beautiful Businesses

Compiled from The Beautiful Business Newsletters and Compendiums. This is the first list of 50 Beautiful Businesses. These businesses inspire a different way of looking at the world. We celebrate people who explore beauty beyond the superficial and strive to deliver truth, meaning and authenticity through beautiful products, experiences and solutions: Things beautifully made with […]

read full article

12th December 2017 / Alan Moore

How poetry can help us make better things

In 1988 I was asked to design an exhibition catalogue for Cecil Collins the artist. My client The Anthony d’Offay Gallery gave me a brief, ‘could I design a catalogue that would look and feel like a jewel?’ How to make a jewel-like catalogue? I loved Cecil’s work, very English and spiritual. My thoughts turned […]

read full article

8th December 2017 / Alan Moore

Shaker furniture and Doug Englebert what do they have in common?

A while back, I was sitting in the Shaker rocking chair I’ve owned for over 30 years along with some other Shaker furniture, boxes, a chest of drawers. The thought came to me that the Shakers somehow took common objects, a tin box, a bonnet, a house, a kitchen garden and turned them into works […]

read full article

5th December 2017 / Alan Moore

The business case for purposeful leadership

The great master of martial arts Morihei Ueshiba became deeply troubled as to his true defining purpose. So he retired into the mountains with a Zen philosopher to reflect upon his work and life. He gave up the practice of martial arts as a form of violence and created the graceful non-violent martial art of […]

read full article

2nd December 2017 / Alan Moore

China 2025 Why Post Brexit Britain Needs Beautiful Businesses

This week I talked to a friend who is working in China. Having just come back from a three day learning journey he shared his insight “Astoundingly, beautiful craftsmanship is recognised and supported by the government at a very high level”. In fact, the government is seriously supporting this the idea – the latest PRC […]

read full article

1st December 2017 / Alan Moore

Brunello Cucinelli the business case for purpose

Brunello Cucinelli has been making clothes very successfully since 1978. Cucinelli pays his staff more than the average wage for their jobs, insists they work no longer than eight-and-a-half hours a day, and spends around 20% of his profits on what he calls “the gift”. He also runs a oversubscribed craft school craft school, where […]

read full article