27th June 2019 / Alan Moore

Is that the most beautiful decision you could make?

I was asked recently how one could simply and directly apply beauty into leadership? Imagine a company, a large automotive corporation is having a board meeting. The company is under pressure, decisions have to be made to counter its current poor performance of its sales and financial performance.  A number of the board have come […]

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17th May 2019 / Alan Moore

A poem about walking

We walked out Step by glorious step Each footfall into knowing each other A little better Becoming felt knowledge as Time expanded our human nature Vulnerabilities shared Understanding narratives can hold Us in our own solitary prisons How to let go? There is truth in beauty Walking in beauty We are naturally more truthful About […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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14th October 2018 / Alan Moore

Why the practice of craft makes a meaningful life

I was trained both as a typographer, and as a book designer. Both these practices are steeped in craft. So much knowledge required of materials (don’t get me started on paper – colour, transparency, weight, texture – to this today every piece of paper I touch is evaluated – receipts mostly), production processes, typefaces, and, […]

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2nd October 2018 / Alan Moore

Millennials. They want the cool thing, and, the right thing.

I asked Dame Fiona Reynolds, a Master at Cambridge University, UK and author of ‘The Fight for Beauty’ – ‘what gives you hope?’ Her answer; “The reason I feel optimistic is because I think young people are amazing and they get this stuff. This is a generation that has got no ticket to the future, […]

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10th January 2018 / Alan Moore

50 Beautiful Businesses

Compiled from The Beautiful Business Newsletters and Compendiums. This is the first list of 50 Beautiful Businesses. These businesses inspire a different way of looking at the world. We celebrate people who explore beauty beyond the superficial and strive to deliver truth, meaning and authenticity through beautiful products, experiences and solutions: Things beautifully made with […]

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12th December 2017 / Alan Moore

How poetry can help us make better things

In 1988 I was asked to design an exhibition catalogue for Cecil Collins the artist. My client The Anthony d’Offay Gallery gave me a brief, ‘could I design a catalogue that would look and feel like a jewel?’ How to make a jewel-like catalogue? I loved Cecil’s work, very English and spiritual. My thoughts turned […]

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22nd November 2017 / Alan Moore

Beautiful Business conversations with Xero CEO Rod Drury

I talk to Rod Drury CEO of Xero, an accountancy software company. We discuss the idea of legacy, beautifully written code, why beautiful businesses are the future, and why craftsmanship plays such a key role in Xero’s enterprise design and customer experience; how that relates to automation and AI. Can you scale beauty? Its a […]

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22nd November 2017 / Alan Moore

Beautiful business conversations with Geanne van Arkel interface

A conversation with Geanne van Arkel, Head of Sustainable Development, Interface EMEA. We talk about not only sustainable business that can be profitable. But businesses that are regenerative, restorative and resilient. Purpose, and, design play a vital role in crafting a company that delivers on those goals. In a recent Deloitte study, 73% of CFO’s […]

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21st November 2017 / Alan Moore

How to craft a beautiful business

The time has come for a sea change in how we think about business, the role of business in our world its impact on our society. We need to reframe business in the context of beauty. Why beauty? Beauty isn’t about pretty dresses and sunset vistas: it’s about taking common objects and experiences, and turning […]

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