14th July 2019 / Alan Moore

The business case for beauty

Article written for Management Today. Your company could be a work of art – and more enduringly profitable as a result, argues designer and author Alan Moore. Is the world a work of art? Nobel Prize winning scientist Frank Wilczek asked that remarkable question because he saw beauty in the fundamental laws of nature, which […]

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14th June 2019 / Alan Moore

Living Beautifully Newsletter No.19

Living Beautifully by beautiful.business is a regular newsletter to share and inspire a different way of looking at the world: we have all had enough of ugly. I am curious about beauty – why does beauty call us? Why do we know instinctively beauty is about truth and ethics and, a life lived that feels worthwhile? Celebrating […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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30th December 2018 / Alan Moore

John O’Donohue on beauty as a human calling

“Beauty isn’t all about just nice loveliness, like. Beauty is about more rounded, substantial becoming. So I think beauty, in that sense, is about an emerging fullness, a greater sense of grace and elegance, a deeper sense of depth, and also a kind of homecoming for the enriched memory of your unfolding life”, says John […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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15th July 2018 / Alan Moore

Passage for Par shows our world to be sensual, textured, collaborative

Passage for Par is a dance performance created specially for and presented on Par Beach Cornwall, conceived and directed by choreographer Rosemary Lee for the Cornish International Art Programme GroundWork. At the turn of the tide 30 women will rhythmically snake their way across the tidal landscape, tracing meandering pathways through the wet sand, their […]

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20th June 2018 / Alan Moore

Alison Brooks beauty in architecture

Recently I dropped in to say hello to Architect Alison Brooks. We had connected through our joint interest in beauty. Our conversation ranged over why beauty has been lost as a framework in architecture and what the implications were. That beauty can be and is in fact universal. Alison has recently written and published a […]

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2nd June 2018 / Alan Moore

How does knowledge feel?

We all know a lot. How does knowledge feel? And how do you feel that you know? How do you feel what you know? How do your feelings feel? Your felt feeling! Consult your feeling of being disconnected and being connected, Being indifferent or committed. Does feeling connected make you more empathetic? Does empathy make […]

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Imbued with gentle optimism, insight, knowledge, inspiration in how beauty can be applied to you business life.

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