18th May 2019 / Alan Moore

The weave of beauty and design in building a beautiful business

Sometimes you need to step away. We gathered at a place called Porthean right on the Cornish Coast. You can taste the salty air, where the land, sea and sky interconnect. Over the last few days I have been working with a fabulous group of people from Poland, India, United Kingdom, Brazil, Estonia that make […]

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2nd March 2019 / Alan Moore

Pathway to Creating a Beautiful Business

Morning ritual. We walked. Having the gorgeous backdrop of Óbidos and its coast was a gift. Something magical happens where the land greets the sea segueing with the sky.  We made tracks – tracks a metaphor for a path walked. Who were we? “We” were 70 human beings working together, as one company. ‘We’ were […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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7th January 2019 / Alan Moore

A call to Beautiful Leaders and Makers 2019

The Business Case for Beautiful Business Every morning I walk in the countryside, during which I reflect on the many aspects of beauty, what beauty means to me as an individual, and, what beauty means for the work I do. What beauty means were we to use it as a frame and practice for ‘living’ […]

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17th November 2018 / Alan Moore

Dieter Rams: better human, better leader, better maker

“The time of thoughtless design for thoughtless consumption is over” — Dieter Rams. Gary Hustwit writes, “For over fifty years, Dieter Rams has left an indelible mark on the field of product design and the world at large with his iconic work at Braun and Vitsoe. The objects Dieter has designed have touched the lives of millions […]

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16th October 2018 / Alan Moore

The only business model you need: responsibility for The Total

There is a concept called The Total; based around what we take, make and waste. All businesses are faced with costs associated to all three. The Total encompasses ethics, business, production process, products and the world we inhabit. We have an unlimited responsibility for The Total, a responsibility that we try but do not always […]

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24th August 2018 / Alan Moore

Hack the Root: from waste to living building materials

Hack the Root, is a piece of installation artwork by architectural technologist Mae-Ling Lokko, whose passion is to crate value from materials that otherwise would have been discarded or forgotten. The installation was commissioned by Liverpool Biennale and RIBA (Royal Institute of British Architects) North, the core pieces of which are ‘growing trays’ in the […]

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27th February 2018 / Alan Moore

The Beautiful Leaders Programme

Over the last year, I have been prototyping ‘The Beautiful Leaders Programme’. I have spent time looking at a range of businesses that inspire a different way of looking at the world. I went in search of profitable businesses across the globe that are enduringly beautiful. From that inspiring journey came an extensive record of […]

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10th February 2018 / Alan Moore

“Ma” the spaces between are everything

I have recently been reading Alex Kerr’s intriguing book, Lost Japan. It was a serendipitous moment picking it up in the local bookshop. What a book about such an amazing life journey. It is the concept of Ma that captures my curiosity. Kerr explains, “‘Ma’ — the special appeal of Japanese music lies almost completely in its […]

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10th January 2018 / Alan Moore

50 Beautiful Businesses

Compiled from The Beautiful Business Newsletters and Compendiums. This is the first list of 50 Beautiful Businesses. These businesses inspire a different way of looking at the world. We celebrate people who explore beauty beyond the superficial and strive to deliver truth, meaning and authenticity through beautiful products, experiences and solutions: Things beautifully made with […]

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