14th July 2019 / Alan Moore

The business case for beauty

Article written for Management Today. Your company could be a work of art – and more enduringly profitable as a result, argues designer and author Alan Moore. Is the world a work of art? Nobel Prize winning scientist Frank Wilczek asked that remarkable question because he saw beauty in the fundamental laws of nature, which […]

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14th June 2019 / Alan Moore

Living Beautifully Newsletter No.19

Living Beautifully by beautiful.business is a regular newsletter to share and inspire a different way of looking at the world: we have all had enough of ugly. I am curious about beauty – why does beauty call us? Why do we know instinctively beauty is about truth and ethics and, a life lived that feels worthwhile? Celebrating […]

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18th May 2019 / Alan Moore

The weave of beauty and design in building a beautiful business

Sometimes you need to step away. We gathered at a place called Porthean right on the Cornish Coast. You can taste the salty air, where the land, sea and sky interconnect. Over the last few days I have been working with a fabulous group of people from Poland, India, United Kingdom, Brazil, Estonia that make […]

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2nd March 2019 / Alan Moore

Pathway to Creating a Beautiful Business

Morning ritual. We walked. Having the gorgeous backdrop of Óbidos and its coast was a gift. Something magical happens where the land greets the sea segueing with the sky.  We made tracks – tracks a metaphor for a path walked. Who were we? “We” were 70 human beings working together, as one company. ‘We’ were […]

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31st January 2019 / Alan Moore

To Larry Fink of BlackRock, Beauty not purpose is the ultimate metric

At the beginning of 2019 Larry Fink CEO of Blackrock Investments wrote his yearly letter to CEO’s, Purpose and Profit. He argued that there is an urgent need to take the long-term view, but that short termism to protect legacy businesses, and monopolistic powerbases is detrimental to what happens next. Fink believes that ‘Purpose Will […]

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30th November 2018 / Alan Moore

Dieter Rams: Ten Design Principles for Creating a Beautiful Business

The philosopher Ralph Waldo Emerson said the question of beauty takes us from surfaces into thinking about the core foundations of things. This insight is vital to understanding that good design can touch all our lives in the minutest detail – and good design is foundational to beauty and what we bring into our world. […]

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17th November 2018 / Alan Moore

Dieter Rams: better human, better leader, better maker

“The time of thoughtless design for thoughtless consumption is over” — Dieter Rams. Gary Hustwit writes, “For over fifty years, Dieter Rams has left an indelible mark on the field of product design and the world at large with his iconic work at Braun and Vitsoe. The objects Dieter has designed have touched the lives of millions […]

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21st October 2018 / Alan Moore

Living Beautifully Compendium No.4

Beautiful things are prepared with love. Beautiful experiences lift the human spirit. They say, optimistically, life is worthwhile. If we can be more beautiful in our thoughts and in our actions, we can learn to live and work more beautifully. We’ve all had enough of ugly. This is the fourth ‘Living Beautifully Compendium’. It shows […]

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30th August 2018 / Alan Moore

Beauty recalibrating how we make things and why we make them

In 2013 I gave a talk in Holland about the need to redesign the organisations that we use, inhabit and support us, that drive our economies. I spoke for beautifully designed organisations, beautiful workplaces and work cultures, beautifully designed products, stuff. I asked for a return to what I termed the Human-OS. Where the sovereignty […]

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1st July 2018 / Alan Moore

Speaking about Beautiful Business at the Edinburgh Fringe

I have been invited to speak at the Edinburgh Fringe Festival 15th August 1018. Whitespace, Norloch House, 36 King’s Stables Road, Edinburgh, EH1 2EU Tickets available here. Our Future is Made and Finished in Beauty The human spirit needs beauty and will do anything given half a chance to get more of it. As Emerson […]

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